April 2010 – present: Zážitkovo (founder and president of non-profit organization) - organizing valuable events for families with children (also disabled) … www.zazitkovo.sk

2001 – 2005: Pre radosť (co-founder and former vice-president of non-profit organization) – organizing children camps and other free-time activities for children

1994 - 2001: active in various non-profit organizations organizing children camps

Responsible for all company´s e-business activities including online strategy, e-commerce solutions, e-self-care and e-marketing via direct e-mails, social networks and interactive marketing. Focused on building up, acceleration and integration of e-business and multichannel sales integration within the company.

Responsibilities:

• building up e-business in the Slovak Telekom (from initial idea to strategy and implementation, preparation and defending business case, hiring team, setting up processes and analyzing & controlling tools),
• fulfillment of 3 main tasks of e-business: increase of customer satisfaction (e-self-care), increase of sales (e-commerce) and decrease of costs via providing easy access to actual and complete information (e-marketing),
• monitoring and analyzing online trends and setting up development strategy,
• development, deployment, marketing and management of all customer-facing web sites (redesign of information architecture based on customer usability studies, website structure and content, redesign and development of e-self-service for consumer and business segment),
• direct online communication (direct e-mails, PPC, SEO and display ads),
• multichannel cooperation and optimization,
• social networks utilization strategy,
• direct management of e-managers team and indirect management of IT specialists team and back office agents,
• sourcing and managing relationships with suppliers (contracting, controlling, evaluation),
• active member of the ETIS (Organization which brings together the major telco providers in Europe).

Main achievements:

• successful launch of responsible e-business team within the company,
• 10% sales share within 2 years (from point zero),
• 280% increase of year over year sales fulfillment,
• 340% increase of conversion rates from sent direct e-mails,
• setting up processes, conditions and environment for the possibility of selling almost all products via web w/o additional CAPEX.

Developing the residential sales channel map. Initiating the implementation of Partner Relationship Management System. Set up of new commission scheme strategy and budgeting for external partners. Detailed sales planning according to top-down company plans.

In charge of the projects realization from the business owner's point of view:

• building up e-business (project evaluated = SUCCESSFUL)
• IPTV&DSL quality team (project for coordinating activities connected to implementation of new products through the whole company; awarded as the TOP TEAM of the year in Slovak Telekom)
• automatization of penalties calculation (project postponed due to the new CRM system)
• e-Assistance (analytical phase of the project successfuly finished, based on our results and recommendations, other phases of the project were postponed)

Responsibilities: Managing and development of infomanagement within the Residential Marketing and Sales Subunit via the intranet application Sales Portal. Responsible for pre-sales & post-sales support for sales channels within the company:

direct sales - shops and call centers; indirect sales - brand shops, agencies, authorized partners.

Managing team of 17 specialists in two localities.

Main achievements: Developing of a very strong support team for all sales channels. Author of the idea for developing simplification of order entering into CRM system, this solution shortened order entering from 35 to 15 minutes. Author of the idea of managing system for order flow, which enables e.g. implementation of online order tracking by customers = savings for company (decreased number of calls to Call Center).

Coordination of sales channels' activities, responsibility for sales planning (decisions on products, customers and sales conditions). Own proposal for new product solutions. Responsibility for creation and implementation of sales strategy.

Responsibility for development, marketing and improvements within the flow of information among customer facing staff via intranet application Sales Portal.

Responsibility for elaborating and updating of product arguments & scripts & sales calls for sales staff.

Managing team of professionals (graphic designers, programmers, multimedia and development team).

Responsibility for delivering of customer's projects (multimedia presentations, webportals, online applications) for top clients from all over the world: e.g. BBC, GlaxoSmithKline, americanpresident.org, etc.