Michaela Balážová
Michaela Balážová
S čím viem ako dobrovoľník pomôcť
Viac o mne
An enthusiastic marketer who loves improvements.
Here are my Top 5 personality results regarding Gallup/Cliffton Strenghts methodology test:
1. Achiever
2. Learner
3. Strategic
4. Maximizer
5. Relator
Kľúčové slová o mne
Profesionálne skúsenosti
Working as an educational support within primary school. Main activities:
fundraising project for the school needs
organizing workshops for gaining vocational skills
running creative writing lessons
running sanitary workshops
running physical education activities
Co-founding a local family tailor's workshop SOFTELLO focused on high-quality textile products for newborns.
creating the business strategy
co-creating product portfolio, including fabrics design, product design and packaging design
co-creating pricing strategy
distribution channels setup
creating communication strategy including content plan
cooperation with external marketing agency
market research
competition research
establishing business cooperation with suppliers and customers
active participation on PR activities
active participation on exhibitions and all task related to preparing exhibition stand
Creating the overall marketing strategy for a family company focused on sound and light technology operating on Slovak and Czech market for more than 30 years.
creation of an overall marketing strategy in SME conditions
creation of partial strategy for advertising systems
successful processing of several projects to obtain european funds intended for the implementation of marketing activities
organizing a company Open day
creating a newsletter strategy
creating newsletter content and sending it out with regard to different target groups
management of XML feeds in the Mergado tool
preparation of the content plan
realization of content plan - creation of posts on FB + IG + Linkedin
processing references for the website
communication with foreign suppliers, Ad hoc problem solving
creating a corporate presentation tailored to a different target groups
implementation of SEO recommendations
creating assignments for external partners - PR articles, printed materials, etc.
Online marketing agency focused on providing comprehensive online services.
project management - responsibility for 15+ Slovak and foreign projects
communication with clients and defining the project scope
creation of project´s marketing strategy and brand strategy
managing a team of 6 programmers and 2 designers
responsibility to follow the project timelines
running website tests
project management of internal projects
defining internal processes structures
Activities related to ensure daily running of the camp for 500+ children from 6 to 15 years old.
team tasks scheduled according to the camp needs in various sections such as kitchen, dining room, laundry, housekeeping.
Vzdelanie
Study field: Marketing and trade managementTheoretical economic education provided me with an important business basis, while marketing lessons allowed me to gain practical skills.During my university studies, I have been working part-timely in international corporations, such as Accenture. I also participated on WAT program in the USA for three months.
A 5-year secondary school with Graduation. During my studies I completed a four-months summer internship in Lignano Sabbiadoro, IT.
Jazykové znalosti
Doplnkové aktivity a úspechy
The training consisted of an online training, a selective online test and a face-to-face training of 5 days. I took part in the face-to-face training delivered by PuntoSud at Milan (Italy) from 23 June 2025 to 27 June 2025. The training was delivered by a consortium led by Lattanzio KIBS S.p.A.
The learning objectives of this training were to:
➢ Act as a Humanitarian Aid volunteer, building on the overall (including legal and ethical) framework of humanitarian aid and development aid;
➢ Participate in a project as a Humanitarian Aid volunteer, with an understanding of the role and responsibilities of EU and non-EU stakeholders in the aid system;
➢ Be able to take part in a project within a team in a hosting organisation,
understanding the main roles and functions;
➢ Adapt one’s behaviour and communication styles to different cultural environments and be able to mitigate risks to personal safety and security;
➢ Have a basic understanding of humanitarian crosscutting issues (protection, climate change, inclusion, gender etc.).
Six months distance learning program aimed at gaining comprehensive practical knowledge and experience in various areas of digital marketing.
the lessons were held by lecturers who are experts in the field and who gave us practical knowledge, which we subsequently applied to our own project
to obtain the final certificate it was required to complete all the weekly practical assignments and pass the final exam
Hobby, záujmy
Healthy nutrition and meal prep, Nature and hiking, Travelling and exploring new places, Cycling, Reading of books, Learning new skills
Preferencie
- neziskovke, škole
- verejnej inštitúcii
- krátkodobo, resp. max 3 konzultácie
- dlhšiu dobu, aj niekoľko týždňov
- na diaľku (online)
do 24 hodín